Wednesday, January 27, 2016

Reading Responses

What Screens Want

I agree with a lot of what Frank said in his article, and the way he integrated images with his content was so clever and related perfectly which the argument that he was making.  It was a longer read, but the way that he organized his content made it easier for me to grasp all of his points and relate them to one another.  The argument that really stood out to me was when he suggested that at times throughout our technological evolution, we've acted as if everything that can be created already has been created, and therefore translate the outer world literally onto the screen, rather than looking at the screen as an opportunity the create an entirely new experience unrelated to whats been done before while keeping it just as intuitive in terms of user experience.

What the New York Times Web Reboot Gets Right

According to the article, the reboot allowed for an easier e-reading experience because it recognized the difference between reading on a screen versus turning a page.  The single page scroll makes it a lot easier to read articles that are longer in length.  The integration of the user comments also makes it more interactive.

Web Design is 95% Typography

Basically, with abundance of text that makes up what we read on the screen, the organization of the type is incredibly important.  Deciding the typeface should be less of a concern, because if you're creative enough, the way you organize it can counteract the mundane quality of the type.  Also, because different browsers read type differently, making sure your leading, kerning, and tracking are correct will make it more versatile.

Reactions to 95% Typography

The author clarified what he addressed in his first article because of all the criticism he received.  He mentioned that a big mistake designers make coming out school is spending more energy on which typeface to use rather than putting energy in figuring out how to use it.  Readability, especially on the screen, should be the main method of designing for the web.  He suggests that too many people misunderstand the medium itself, which is why there are so many poorly designed interfaces.

1 comment:

Tom Morse-Brown said...

Nice point about layout: "the way you organize it can counteract the mundane quality of the type." :)