Wednesday, August 24, 2016

My Brand

A Series of Micro-Illustionistic Toys

Problem Statement:  Magic toys on the market focus on optical illusions that "trick people," but not necessarily in a beautiful or nuanced manner.  The toys are essentially void of any MAGIC.

Mission: We envision toys that evoke a sense of mystery and magic for the not only the audience but also the magician.

Vision:  Through making toys that place the user within a world where magic isn't necessarily an illusion, it opens up a world where anything is possible.

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